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Data Tracking
What we will write about:
- The Importance of Data Tracking: Learn why tracking your leads is essential for gaining insights into your marketing efforts and making informed decisions.
- Identifying Lead Sources: Discover how to pinpoint where your leads are coming from, whether through organic search, paid ads, social media, or other channels.
- Analyzing Performance: Understand how to analyze data to evaluate the effectiveness of your marketing campaigns and identify which strategies are delivering the best results.
- Optimizing Your Marketing Efforts: Use insights from your data to refine your marketing strategies, allocate your budget more effectively, and enhance your lead generation efforts.
- Tools and Techniques: Explore various tools and techniques for tracking and measuring your leads, ensuring you get accurate and actionable data.
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In a recent webinar, Tianna provided a comprehensive overview of Google Analytics 4 (GA4) for small business owners. Key topics included understanding essential GA4 terms, differentiating between events and key events, and utilizing top GA4 reports such as User Acquisition and E-commerce Purchase. The webinar also covered using filters to refine data, building targeted audiences, and setting up thank you page conversions to effectively track success. For a detailed guide on leveraging GA4 to boost online presence, check out the recorded webinar.
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